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From: HG
Category: Other stuff
Date: 18 February 2004
OK, it is the best magazine in the world. But let's look at its faults.
It is a bit dull and high-minded, long winded and stodgy. There is a certain middle-brow descriptiveness that infects all its articles ( then I took the train to weapons expert blah blahs house in rural Wisconsin, he picked me up at the station in his blue sedan, etc etc. another 8 pages like this). There is a lack of risk-taking, obscenity, or sex. Noone ever writes anything that surprises or offends you, and this seems its biggest weakness as a so-called intellectual magazine, rather than an up-market readers digest.
If it wants to be really great, it must care less about polished new yorker style, which pulls in mass readership and thus all the advertising which makes it so hard to find even the contents page, and let itself go a bit crazy, and inevitably fail sometimes. Fear of failure has become its biggest failure.
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